In this session...
In the battle for customer attention native advertising is the go-to weapon for the majority of brands. It’s a burgeoning industry worth billions of dollars every year.
But with a multitude of different players, standards and ever-shifting algorithms it can seem daunting and difficult to find a consistent set of rules to play by.
This no-nonsense panel featuring some of the biggest companies in the space will debate the biggest issues facing the industry, and to ensure they don’t slip into jargon we’ll have the bullshit buzzer at the ready.
Come and hear the latest strategies, tips and tricks straight from the horses’ mouths. Then you can write a blog about it.