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In this session...

In the battle for customer attention native advertising is the go-to weapon for the majority of brands. It’s a burgeoning industry worth billions of dollars every year.

But with a multitude of different players, standards and ever-shifting algorithms it can seem daunting and difficult to find a consistent set of rules to play by.

This no-nonsense panel featuring some of the biggest companies in the space will debate the biggest issues facing the industry, and to ensure they don’t slip into jargon we’ll have the bullshit buzzer at the ready.

Come and hear the latest strategies, tips and tricks straight from the horses’ mouths. Then you can write a blog about it.

Presented with


Speakers

Andrew Burke Managing Director APAC Outbrain
Elizabeth Adeniji Head of Platform Sales Verizon Media
Penelope Lloyd Manager, Publisher Client Service APAC Triplelift
Prue Cox Director of Marketing Solutions LinkedIn
Richie Kenzie Senior Consultant Clear Hayes Consulting

Event Details

Event Type Seminar

Related Topic Area  Tech   Business 

Similar Interests  Programmatic   Agency   Entrepreneurship 

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