Dan Taylor leads the programmatic and display advertising strategy for Google’s global business organization, focused on product innovation, commercialization and advertiser engagement at scale across Google AdWords, Doubleclick Digital Marketing and the Doubleclick AdExchange in all countries where Google operates.
Primary focus is on building and growing advertiser solutions and innovations in data strategy, audience targeting, inventory quality, ad formats, automated buying and measurement to power every ad experience and make the web and apps work better for advertisers, publishers and consumers across devices.
Prior to his current role, Dan led high performing sales and activation teams in Search, Display, Video and Mobile as well as a long career in broadcast media sales. Dan is based in New York
Dan Taylor Job Title Global Managing Director, Global Display & Programmatic Company GOOGLE INC.