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In this session...

Asia has experienced unprecedented digital acceleration and has now become the most advanced digital economy in the world - with 50% of global internet users living in Asia. This rapid digitalization across Asia has, in turn, changed consumer expectations and behavior - resulting in more empowered consumers than ever before. In this session we will share how technology has made consumers more empowered and how marketing can unlock consumers' rising expectations.

Presented with


Speakers

Jason Spero Vice President, Global Performance & Programmatic Google

Event Details

Event Type Seminar

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