Linda Yaccarino is Chairman, Advertising Sales and Client Partnerships, NBCUniversal. In this role, Yaccarino oversees all advertising sales and market strategy for the company’s entire portfolio of premium video content, including broadcast, cable and digital. She reports to Steve Burke, Chief Executive Officer, NBCUniversal.
Since joining the company in 2011, Yaccarino has transformed NBCUniversal Advertising Sales. Her groundbreaking “one portfolio” plan amplified NBCUniversal’s enormous power and reach by combining the company’s broadcast, cable, and digital assets into one unified organization.
Under Yaccarino’s leadership, NBCUniversal’s 2017 Upfront was the most successful since Comcast bought the company—taking in more than $6 billion.
Linda has propelled NBCU into the future, solidifying its status as a technology-driven content company by pioneering a suite of cutting-edge data, analytics, and consumer targeting tools.
Linda Yaccarino Job Title Chairman, Advertising Sales and Client Partnerships Company NBC UNIVERSAL Connect via