Tracks Venues

In this session...

Enormous wagers are being made on Native Ads. Almost out of nowhere, the ubiquity of consumer connected content consumption has created a new paradigm. Top journos leaving bellwether media to write branded content. Media owners re-fashioning themselves in native cloaks and top-hats. What’s really happening in Native, and why it’s more than just the next big thing.

Opening Remarks
Steve Payne Head of Planning, Insight & Research, AOL UK

Native Evolution
Olivier Gers President, Global Business, LiquidThread
Lori Cunningham Director, Digial Revenue & Strategy, The Telegraph

A Day in the Life-In Feed
Moderator James Cooper Editorial Director, ADWEEK
Josh Graff Director, Marketing Solutions-EMEA, Linkedin
WIll Hayward VP, Advertising, Europe, Buzzfeed
Noel Penzer Managing Director, Aol UK
Kathleen Schneider SVP, Marketing & Communications, Criteo

Why branded content needs editorial intelligence
Andrew Hirsh CEO, John Brown Media
Clare Broadbent CEO, Cedar
Sean King CEO, Seven View Less

Presented with


Speakers

Steve Payne Head of Planning, Insight & Research AOL UK
Olivier Gers President, Global Business Liquidthread
Lori Cunningham Director, Digial Revenue & Strategy The Telegraph
James Cooper Editorial Director ADWEEK
Joshua Graff Director, Marketing Solutions - EMEA LinkedIn
Will Hayward VP, Europe BuzzFeed
Noel Penzer Managing Director AOL UK
Kathleen Schneider SVP, Marketing & Communications Criteo
Andrew Hirsch CEO John Brown Media
Clare Broadbent CEO Cedar
Sean King CEO Seven

Event Details

Event Type Seminar

Track  Innovation 

News &
Announcements
Sign up to receive the latest announcements, seminars & speakers, special events, and more.