Turning customers into brand advocates is the holy grail of marketing. And content marketing has a growing stake in engaging consumers around their interests and passion points. In what shape is your content marketing tool kit? Are you producing the right content and are you distributing it in the best way to maximise earned as well as paid for media? It could be time to change your approach.
Join our panel of marketers and creative experts as they debate the best platforms for success, the need for creativity, the content that engages audiences today and how you can finally convince those that hold the purse strings to increase investment in this nascent area.
By Invitation Only