Dora Michail

Dora joined Yahoo in 2007 as Head of European Direct Response Optimisation where she led a team of 30 Analysts across six markets, responsible for DR campaign management, analysis and performance. Today, her role has evolved into the management of the Yahoo EMEA Audience Solutions Marketplace, leading a team focused on audience targeting, optimisation strategy, supply and data acquisition, business intelligence and programmatic and audience sales.
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