Guy Yalif is vice president of global marketing at BrightRoll where he leads corporate marketing and communications, product marketing and strategy, and demand generation. He is responsible for building the BrightRoll brand and fueling continued growth for the company.
Most recently, Guy served as head of global product marketing at Twitter, where he worked closely with TV networks, brands and agencies on the changing TV landscape. Before Twitter, Guy spent seven years at Yahoo product management and marketing organizations serving advertisers large and small in search, display, video, mobile, and web presence.
Previously, Guy led product management and product marketing at Tradeweave, an online marketplace in retail, and spent time at Microsoft and the Boston Consulting Group. Guy graduated summa cum laude from Princeton University in Mechanical and Aerospace Engineering and was an Arjay Miller Scholar at the Stanford Graduate School of Business.