Rosie Arnold

Rosie started moonlighting at a tiny creative hot shop called Bartle Bogle Hegarty in 1983 while studying at Central St Martins. She has been there ever since.
She spent the formative years of her career working closely with John Hegarty, learning the trade. In her time to date she has been responsible for some of the Agency’s most iconic work from Pretty Polly and Levi’s to Birdseye, Robinsons and Omo. She led Axe (Lynx) for 14 years culminating in developing the Axe website and awarded mobile work. More recently she has worked on Baileys, introduced Gordon the Boar and was behind the phenomenon that was Yeo Valley.
Rosie regularly appears in the press and featured in a Channel 4 documentary called “From the Top” on life as an advertising creative. She was President of D&AD in 2012 presiding over the Charity’s 50th year where she introduced the first new pencil- the White pencil awarded to work that does good in the world.
Her work has amassed many awards including six Cannes Gold.
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