Nina Bibby

Nina has commercial profit and loss accountability for the consumer mobile business at 02. She also has responsibility for brand, marketing communications, customer experience & strategy, devices and sustainability.
She joined Telefonica UK from Barclaycard, where as CMO she sat on the Executive Committee and oversaw the launch of innovations such as Payband and Bespoke Offers.

Prior to Barclaycard, Nina was SVP of Global Brand Management at IHG, where she led the successful re-launch of Holiday Inn, the largest of its kind in the hospitality industry. Before that, Nina held a variety of roles at Diageo over 9 years including Commercial Strategy Director, Brand Director for Baileys and Pimms and Global Brand Director of Reserve Brands.

Nina has an MBA from INSEAD. Nina is also a NED of Barratt Developments plc, a member of the British Airways International Business Advisory Board, a member of WACL and a fellow of the Marketing Society.
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