In this session...
Join Nicola and esteemed panelists discussing how we can ensure British business continues to punch above its weight on the global stage. And the role that the creative industries can play in this.
• How do we continue to be the home to best-in-class creativity?
• How do we respond to the rising expectations of consumers all over the world?
• What dynamics have driven the global success of businesses like King.com and Warner Bros. properties like Harry Potter?
• And what role do technology and advertising play in all of this?