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In this session...

To get ahead and survive the seismic shifts shaking up the entertainment marketing sector, businesses need to be mindful of fan-centric strategies that will help to shape not just content, but packaging and distribution, as the industry quickly transitions to a direct-to-consumer media space. Nowhere is the competition fiercer than in the entertainment business, and experts from the entertainment and media arenas weigh in on how to keep up with the evolving space and how to get ahead of the competition.

Join us for a Q&A with Richard Hammond on fan engagement, the launch of DRIVETRIBE and the Grand Tour, followed by a roundtable discussion.

Presented with


Speakers

Richard Shea Co-Founder Shea Communications & Tailgating Institute
Richard Hammond Co-Founder DRIVETRIBE
Mark Boyd Co-Founder Gravity Road
Jonathan M. Perelman Head, Digital ICM Partners

Event Details

Event Type Seminar

Related Topic Area  Culture 

Similar Interests  Entertainment 

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