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In this session...

Imagine a world where you could truly understand your brand’s emotional benefits, measure them at scale, generate the same feelings across all touch points & address the ‘so what’ by mapping them back to underlying consumer trends. Foresight Factory and Sensum are pioneering new capability, by blending predictive trends data with non-conscious implicit testing to quantify the emotional intelligence of brands. Join us as we present & discuss the findings of our ground-breaking analysis of Emotionally Intelligent brands.

Presented with


Speakers

Meabh Quoirin CEO & Co-Owner Foresight Factory (Formerly Future Foundation)
Nicolas Coat Brand Intelligence Nissan Europe
Gawain Morrison CEO & Co-Founder Sensum
Andrew O'Sullivan Head of Marketing Casall
Aaron McGrath Sales Director, Bing Ads, UK Microsoft

Event Details

Event Type Seminar

Related Topic Area  Creativity & Arts   Tech 

Similar Interests  Content   Data 

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