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In this session...

Publisher Stories, in the Discover side of Snapchat, are stories by the world’s top publishers, combining the aesthetics of magazines and the playfulness of Snapchat. Come to a picnic in the Snapchat Secret Garden, hosted in this session by B/R. Please note, places are limited to 15 for this exclusive workshop, so please come early as it will be first-come, first served!

B/R, an international Snapchat Discover partner, covers the moments in sport and culture millennial fans care most about. B/R is reimagining the traditional notion of football and other sports coverage, taking inspiration from the wide world of pop culture with a relentless approach that is changing the game.

Join B/R as they discuss the ins and outs of creating and covering football and global sport catered to millennial fans. The session will include an overview of B/R's channel, best practices and content mix, unique engagement methods, concepts of themed editions and brand partnership successes. There will be a surprise guest that joins us in the session to create some real-time content that will be featured in an upcoming Publisher Story! View Less

Presented with


Speakers

Jesse Shaw Director of Business Development UK Bleacher Report
Lee Walker Global Managing Editor Bleacher Report
Nathan McVittie Social Designer Bleacher Report
Andrew McDowell Sr. Sales Planner Bleacher Report
James Grigg Director of Global Operations Bleacher Report

Event Details

Event Type Special Event

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