Tracks Venues

In this session...

We've seen consumers increasingly attracted by the 'real' world, as opposed to the virtual. What does this mean for content marketers?

Should they, for example, be doing more with live events and live streaming?

How many content marketing strategies are utilizing UGC successfully?

In light of Fake News has trust in brands become increasingly more important and how can brands optimize this through content marketing?

Presented with


Speakers

Dominic Mills CMA Consultant Editor CMA
Andrew Hirsch CEO John Brown Media
Jason Hughes Head of Creative Solutions Sky Media
Jane Wolfson Director Hearst Made
Yvonne O'Brien Group Chief Insight & Data Officer Havas Media Group

Event Details

Event Type Seminar

Related Topic Area  Creativity & Arts 

Similar Interests  Storytelling   Content 

Track  Storytelling 

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