James Hayr

James is Global Head of Sales at production powerhouse Endemol Shine. His division connects brands to Endemol Shine’s global roster of production labels such as Kudos, Tiger Aspect, Princess to help advertisers with the branded content strategies. Prior to joining the company he was Head of Aol’s branded content division, Partner Studio, preceded by similar roles at Microsoft, Emap, Hearst and Conde Nast. James and his teams have won a number of industry awards for work in the branded content space (Campaign. Media Week, Cannes Lions) and is a regular speaker and commentator on the native industry business.
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