John Wittesaele

EMEA President, John Wittesaele leads Xaxis and the specialist companies - Triad Retail Media, Bannerconnect and Plista - in 25 markets. He formulates strategy and oversees operations to deliver growth across the region.
The success of 'Group M Connect's' industry-leading meta-DSP is a tribute to John's leadership and his knowledge of the programmatic marketplace. Leading the company's 2,000 strong team of engineers, data scientists, performance sepcialists and product managers, he built 'GroupM Connect's' technology ecosystem from the ground up.
John has an MBA from Vlerick Management School in Brussels as well as a bachelor's degree in communication management from Erasmus University, so digital advertising is really part of John's DNA.
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