James Erskine

James Erskine has worked in the arena of 'content', 'advertorials' and 'advertiser funded programming' since he joined OMD UK as media planner/buyer in 2000.

Since then he has worked with a number of brands and organisations including Vodafone, The British Army, Penguin Random House, the ATP, Dubai Tourism and Harper Collins to engage their target audiences on a level beyond traditional advertising.

He currently is a Director at Social Circle, where he and his team deliver influencer marketing campaigns to deliver business results for a broad client roster. He was also a driving force behind the trading mechanic that the Social Circle platform now offers agencies and their clients.
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