Matt Cory

Matt Cory heads up Spark, the Telegraph’s digitally led, branded content team of over 100 staff. He launched Spark in February 2015 with the strapline ‘data, insight, ideas’.



Spark's mission is to provide commercial partners with the best content solutions in the market, based on data insight, implemented across the Telegraph’s multimedia portfolio and beyond, delivering clients clear ROI, as presented in live 'Clarity' reports.



Spark has over 250 sponsored content partners, from retail, to film and from travel to banking; across print, mobile, desktop; using written words, images, interactive games, video and more; distributing branded content across our owned platforms, social media and relevant other partners.



Previous to working at the Telegraph Matt headed up client relationships for Coast, a multi-ward winning branded content agency, and has run the global Johnnie Walker and Lego accounts for Starcom.

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