Natalie Cummins

Natalie joined Zenith as a graduate after graduating from Cambridge University, but left for a few years to work as an Account Planner at Rapier, and then Head of Strategy at Havas Media, before re-joining Zenith in 2007.

In her time away, she worked on the AA, M&S and the COI across areas such as naming, product development, and brand positioning. She returned to Zenith as a Business Director, running British Airways and L’Oréal’s Luxury Products division. She is now the agency Managing Director, responsible for our product to clients. She most enjoys working closely with CMOs on developing their marketing and business strategy into compelling customer communications.
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