Jane joined MediaCom as a graduate in 2001, when the Business Science team was only 5 strong, and has since played a key role in the growth and success of the team, which now boasts almost 40 members.Key clients for Jane have been RBS, GSK, Boots and E.ON. Jane has built on the work started on Direct Line Insurance for RBS in 2001, so that it now covers all of RBS Insurance and other key areas of the business such as mortgages and cards. The work not only helps RBS to understand how their media is performing, but also guides them in areas such as budget setting, forecasting and evaluating the longer term effect of its advertising.
Jane's key strengths are ensuring best in class accountability for her clients and tailoring analytics to suit each clients' needs and business set up.
Jane was one of MediaWeek's 30 under 30 in 2008.
Jane Christian Job Title Head of Business Science Company MEDIACOM