Tracks Venues

In this session...

Technology has broken barriers and upended norms . . . as consumers spend more and more time immersed in & on screens, the experience matters more than ever. In the content eco-system, the dawn of streaming has permanently altered to content landscape. Consumers/viewers are the big winners, for brands and advertisers there is a rapidly evolving new roadmap emerging. Today’s Royal rumble is a deep dive into the intersection of of digital and experience and how sports, entertainment and lifestyle related content are playing a unique role in bridging the old with the new.

Speakers

Jonathan M. Perelman Head, Digital ICM Partners
Nick Hurrell CEO George & Dragon
Duncan McMonagle Global SVP & GM Esports Minute Media
Sophie Robinson Chief Marketing Officer Shortlist Media Ltd

Event Details

Event Type Seminar

Related Topic Area  Culture 

Similar Interests  Sports   Entertainment 

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