In this session...
You may ask yourself, why are there so many talking heads in my feed?
The rise of video marketing has everyone striving to do more video moving forward, but in order to stand out we need to push the creative bar past the standard talking head.
In this session, leading video personalities and experts will share how they leverage video for storytelling beyond the talking head and push the creative boundaries for breaking through the next wave of content shock.
What You'll Learn from This Session...
- Where does video fit into a marketer’s digital strategy?
- Does video length matter? If so, what is optimal?
- How to tell if video is the right medium for your message?
- How to successfully measure video success once and for all?
- Finding a balance between video and text in your overall strategy?