Theo Theodorou

Theo Theodorou is General Manager for GroundTruth EMEA.

Theo launched GroundTruth into the region in March 2014, establishing GroundTruth a leader in location and overseeing brand rapid market, brand and revenue growth.

A media veteran of 24 years, Theo has built his career with some of the world’s most eminent brands including Apple and Microsoft, and was responsible for the UK’s first mobile ads appearing on the Orange network.

A regular conference speaker, he sits on the board of IAB UK and the MMA.

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