Bill Fisher

As eMarketer’s media usage and demographics analyst for the UK market, Bill Fisher is not only on the cutting edge of research trends and best practices, but he offers a rich understanding and big-picture perspective of the UK digital landscape and its impact on marketing and media. With over 14 years’ experience in the technology sector, having previously worked at research firms Ovum and Gartner, Bill provides marketers with a clear sense of what the transition to digital means for them. A prolific writer and highly regarded speaker, Bill has spoken at countless industry events and is a regular contributor to the press.
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