Angelika Westphal

Angelika draws from over 15 years of experience in Digital and Consumer Goods Marketing at Mondelez and Kraft Foods. She currently holds the role of GDPR Marketing Lead Europe reporting into the regional CMO at Mondelez. Prior to this she was Head of Digital and eCommerce at Mondelez Europe. Her experience in digital marketing is ranging from digital strategy, ecommerce, CRM and project execution to building industry-leading practices like the creation of a digital marketing platform. Angelika launched various big digital and CRM programs for iconic brands like Milka and had a pivotal role in setting up the successful Tassimo ecommerce business. In her career, she benefited hugely from her background in traditional Consumer Goods Marketing. Before moving into the digital space, she worked in Brand Management for Jacobs and Philadelphia which built her commercial understanding and laid the foundation for her determination to drive consumer centric digital solutions.

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