Steven Wolfe Pereira
As Executive Vice President at MediaVest, Mr. Wolfe leads the agency’s Innovation, Commerce and Technology practice helping clients accelerate their business. In addition, Mr. Wolfe serves as Managing Director of MediaVest’s multicultural marketing unit MediaVest Multicultural (MV42°), where he leads one of the largest agencies focused on African-American, Asian and Hispanic consumers in the U.S. He advises Chief Marketing Officers and executives of world-class brands such as The Coca-Cola Company, Microsoft, Mondelēz, P&G and Walmart. An industry thought-leader and sought-after speaker, Mr. Wolfe serves on MediaVest’s Executive Committee and Starcom MediaVest Group’s Global Management Group.
Mr. Wolfe brings over 18 years experience to MediaVest with a unique perspective to the advertising business having worked in media, technology and financial services. Prior to MediaVest, Mr. Wolfe served as Vice President of Partnership Marketing at Univision Communications Inc. Previously, Mr. Wolfe was a Portfolio Manager overseeing technology investments at Platinum Partners, a multi-strategy investment fund, and he was part of the senior management team of several leading technology companies including Akamai Technologies, Experian Digital and Visual Sciences serving in a variety of business development, corporate strategy, engineering, finance and product marketing roles.
Mr. Wolfe began his career in investment banking and private equity, working at The Blackstone Group, Salomon Smith Barney (Citigroup) and Violy, Byorum & Partners. Specializing in the technology, media & telecommunications industries, Mr. Wolfe performed corporate restructurings, debt and equity financings and mergers and acquisitions advisory work.
Mr. Wolfe graduated Cum Laude with Highest Thesis Honors from Tufts University with a bachelor of arts degree in International Relations. A Fulbright Scholar, Mr. Wolfe completed the Greater Boston Executive MBA Program at the Massachusetts Institute of Technology’s Sloan School of Management.
A passionate supporter of education as well as Multicultural causes, Mr. Wolfe founded the annual Multicultural Media Talent Pipeline (MMTP) during Advertising Week to bring multicultural college students to New York City to learn about the media business. Mr. Wolfe serves on the board of directors of the National Association for Multi-Ethnicity in Communications (NAMIC), the New York City Economic Development Corporation (NYCEDC), Sponsors for Educational Opportunity (SEO) and the Tufts University Communications and Media Studies (CMS) program.
A Dominican-American, Mr. Wolfe resides in New York City.