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In this session...

The avalanche of big data has transformed the celebrity marketing landscape - with smart brands adopting new metrics and analytics to engage talent and track the success of celebrity campaigns.

Join Celebrity Intelligence as we explore the science behind celebrity marketing with Thomas A Burkhardt, Coty Prestige, Rob Gregory, WhoSay, and Jeff Chown, The Marketing Arm. Moderated by Editorial Director, Nina Tsang.

Presented with


Nina Tsang Editorial Director Celebrity Intelligence
Thomas Burkhardt VP, Global Marketing, Calvin Klein Fragrances & Cosmetics Coty Prestige
Jeff Chown President, Celebrity Acquistion The Marketing Arm
Rob Gregory Chief Revenue Officer WhoSay

Event Details

Event Type Seminar

Track  Celebrity 

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