Tracks Venues

In this session...

In partnership with Google, leading advertisers have discovered that treating mobile as a behavior first, and a technology second, is the way to win. Join top marketers alongside Google's Human Insights lead and Mobile Product Managers to learn how this way of thinking could change the way you do your marketing.

Presented with


Speakers

Matt Lawson Director of Marketing, Google Performance Ads Google
Laura Adams Human Insights Lead, Ads Marketing Google
Casey Carey Head of Marketing, Adometry Google
Rachel Pasqua Mobile Practice Lead MEC Global
Serena Potter Group Marketing VP Macy's
Douglas Rushkoff Media theorist and author of

Event Details

Event Type Seminar

Track  Mobile 

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