Yosha brings over 19 years global experience in online advertising, digital media, and emerging technologies across product management, product marketing, and business development to Neustar. Prior to Neustar, Yosha led both product and marketing at Aggregate Knowledge where he was responsible for creating the market position, value proposition and differentiation and defining the product roadmap. He joined Aggregate Knowledge from Microsoft where he was involved in many of key online advertising efforts. Yosha closed some of the first advertising syndication deals, such as Facebook, Lenovo, and Viacom as well as led the team responsible for monetizing those deals. He also developed the advertising monetization strategy for the MSN U.S. Homepage and Local Edition. For the first 9 years of his career, Yosha led new data communication and networking technology initiatives in product management and product marketing roles at MCI WorldCom, Teleglobe Communications, and XO Communications.