Monique L. Nelson specializes in leading multimillion-dollar, globally integrated marketing programs that drive sales, brand awareness and competitive advantage. As the Chairman and CEO of UniWorld Group, Inc., the longest-standing multicultural advertising agency in the world, Ms. Nelson brings strategic, coherent brand positioning through media, interactive and promotional inclusion across the marketing mix to UniWorld Group’s esteemed client list, which includes Ford Motor Company, Amtrak, Colgate-Palmolive, The Home Depot and the U.S. Marines.
Since taking the helm of UniWorld Group in May 2012, Ms. Nelson has expanded the agency’s client list and has led her team in the development of several award-winning campaigns that show the wide range of the agency’s expertise, and its ability to connect its clients with the growing and diverse cultures of today’s marketplace. Prior to joining UniWorld Group, Ms. Nelson was the Global Lead for Entertainment Marketing at Motorola, where she ensured that the technology giant’s entertainment and music strategies and alliances lived up to their promise as results-driven strategic marketing weapons worldwide. While there, she helped launch the Isle of MTV, Motorola E398, ROKR E1 with iTunes, and Gorillaz Live at the Apollo campaigns.
Currently, Ms. Nelson sits on the New York Advisory Board for The Posse Foundation, of which she is an alumna. She has volunteered with the Sequoia Women’s Center and Brooklyn Battered Women’s Shelter. Ms. Nelson gives back to her undergraduate alma mater by supporting the Vanderbilt on Madison Avenue Internship Program. She is also a member of the Brooklyn Chapter of Links, Inc., an international, not-for-profit corporation established in 1946, which is the nation’s oldest and largest volunteer service organization of extraordinary women who are committed to enriching, sustaining and ensuring the cultural and economic survival of African Americans and other persons of African ancestry.
Ms. Nelson has an MBA in International Marketing and Finance from Kellstadt Graduate School of Business at DePaul University and a Bachelor of Science degree in Human and Organizational Development from Vanderbilt University.