Ellen To

Ellen To is currently the Vice President of Digital Marketing & eCommerce at Caudalie, a luxury skincare brand that is bringing innovative technology and ingredients from their vineyard in Bordeaux to their products. Prior to Caudalie, Ellen ran her own advisory firm that provided digital marketing, creative and business-model services to early stage and e-commerce brands. Ellen held senior positions within MTV Networks and Fox Interactive, where she built strategic marketing and consumer innovation divisions with a focus on lifestyle, fashion and music. Ellen’s prior experience includes creative roles within Warner Music/Atlantic Records and Sony Music (where she was the youngest Art Director in the company’s history). Ellen is a graduate of the School of Visual Arts and holds five provisional patents for product design and consumer technologies.

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