Amy is a proven digital marketer with eighteen years of experience helping top agencies and client marketers such at R/GA, TBWAWW and Johnson & Johnson meet the demands of marketing in a digital age. Currently, Amy is the Director of Digital Marketing Strategy for Johnson & Johnson where she works with brand marketers to develop integrated content marketing plans and leads pilot programs such as the YouTube Brand Partner Program with brands such as Clean & Clear, Neutrogena and Johnson’s. Earlier, Amy was integral in the design and implementation of Johnson & Johnson Consumer’s first global Digital Center of Excellence. Earlier in her career Amy was at TBWAChiatDay where she worked as the deputy to the Chief Digital Officer advising TBWA’s 200+ChiatDay, TEQUILA and Agency.com offices and producing integrated communications and content strategies and digital programs for clients such as Adidas, Absolut, and Apple.
Amy got her start at the digital agency R/GA managing engagements for clients such as Nike Women, Target, Verizon and Johnson & Johnson.
She holds a Master’s degree from Columbia University and a Bachelor degree from the California College of the Arts.
Amy Pascal Job Title Director of Digital Marketing Strategy Company JOHNSON & JOHNSON Connect via