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In this session...

If your advertising goes unnoticed everything else is academic." - Bill Bernbach.

In a world that is evolving faster than ever, let’s discuss some of the enduring principles that don’t change and why it has never been more important to produce ideas and content that are impossible to ignore.

“If your advertising goes unnoticed everything else is academic”. Bill Bernbach.

In a world that is evolving faster than ever, let’s discuss some of the enduring principles that don’t change and why it has never been more important to produce ideas and content that are impossible to ignore.

Panelists:

• Ric Hendee, Senior Vice President, Consumer Marketing for Cotton Incorporated
• Icaro Doria, Chief Creative Officer of DDB New York
• Sandra Cordova Micek, Senior Vice President, Global Brands, Hyatt
• Margaret Czeisler, Chief Strategy Officer, AwesomenessTV
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Presented with


Speakers

Chris Barth Senior Staff Writer Contagious
Sandra Cordova Micek SVP, Global Brands Hyatt Hotels Corporatation
Margaret Czeisler Chief Strategy Officer AwesomenessTV
Icaro Doria Chief Creative Officer DDB New York
Ric Hendee SVP, Consumer Marketing Cotton Incorporated

Event Details

Event Type Seminar

Track  Agency 

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