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In this session...

Ecommerce is our future. In this session we will discuss how eCommerce growth opportunities have changed the game for domestic and global businesses. Furthermore we will use case studies from Mondelēz International to discuss implementation of practical application within the snacking industry.


B. Bonin Bough Chief Media & eCommerce Officer Mondelez International
Ken Wheaton Editor AdAge
Cindy Chen Global Head of e-Commerce Mondelēz International

Event Details

Event Type Seminar

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