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In this session...

TV is undergoing a revolution; audience fragmentation across screens is disrupting the way we buy, sell and measure TV advertising. What if you could merge the best of digital and TV – data-driven, targeted, automated, at scale and most importantly - accountable? Join leadership from AOL and the world's leading TV networks, agencies, and brands as they each reveal their strategies and approaches to connect video audiences across digital and TV and what marketers need to expect and prepare for.

Presented with


Speakers

Kristi Argyilan Senior Vice President, Media and Guest Engagement Target
Melissa Keller EVP, Integrated Investments HAVAS Media
Allie Kline CMO AOL
Laura Molen EVP, Lifestyle Advertising Sales Group NBCUniversal

Event Details

Event Type Seminar

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