Ben Foster is Senior Vice President and Digital Strategist for Ketchum in Chicago. In this role, he sets Digital and Social strategy for clients.
Ben is also an Adjunct Faculty member at DePaul University’s College of Communications where he teaches a graduate class in Digital Strategy for Advertising and Public Relations.
Prior to joining Ketchum, Ben was the Senior Strategy and Content Manager for Social Networking at Allstate. He helped create Allstate’s Social Media group where he provided strategic leadership to Social Media initiatives across all of Allstate’s business units. Ben began his career at GE Capital where he worked for numerous GE businesses across the United States and Europe in Six Sigma and Technology Strategy. He is also a GE Certified Six Sigma Black Belt.His research on Facebook User Growth has been published in 3 textbooks and he has been quoted numerous times in outlets such as ABC News, Huffington Post, Mashable, and ReadWriteWeb.