In this session...
Today’s discerning consumer values authenticity and substance more than ever before. The “Let’s Get It” campaign celebrates the spirit of the hustle of emerging entrepreneurs and multicultural movers and shakers. CIROC has teamed with top influencers across fashion, technology and entertainment industries to support their professional endeavors and dreams.
In this forum, you will hear corporate executives and diverse makers talk about how brands can champion and amplify the efforts of these millennial culture creators. This session focuses on how to communicate to this growing consumer base in meaningful and effective ways from visuals to messaging to activation.