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In this session...

In this panel, Brian Stempeck from The Trade Desk, John Alleva from NBCUniversal, Adam Lowy from SlingTV and Sarah Warner from GroupM will provide an end-to-end perspective of the future of OTT advertising.

It’s no secret audiences have shifted their TV viewing habits to connected devices – but now that viewers are there, brands are starting to wonder what’s next for advertising in this space? In this panel, Brian Stempeck from The Trade Desk, John Alleva from NBCUniversal, Adam Lowy from SlingTV and Sarah Warner from GroupM will provide an end-to-end perspective of the future of OTT advertising. With representation from all aspects of this new channel’s supply chain, Jason Abbruzzese from Mashable will lead a transparent discussion with the panelists around the bold capabilities and opportunities within the latest frontier for programmatic precision. View Less

Presented with


Speakers

Jason Abbruzzese Reporter Mashable
John Alleva Senior Vice President, Digital Monetization and Planning NBCUniversal
Adam Lowy Director, Advanced TV, Digital & Analytics Dish and Sling TV
Brian Stempeck Chief Client Officer The Trade Desk
Sarah Warner Managing Partner, Digital Investment Lead GroupM

Event Details

Event Type Seminar

Track  Brand Innovation 

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