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In this session...

Everybody knows that digital video has been all the rage, but as professional creators look to streaming services to distribute their content, should they be concerned about generating revenue through advertising? Are we training new generations of video viewers to watch without brand messages? After all, streaming services are now offering higher subscription fees to eliminate advertising. Will that make digital video consumers hostile to pre-roll, in-stream banners and the like? What will that mean to the YouTube’s, Vimeo’s, and Facebook Live’s of the world? Panelists discuss the new world of video and how streaming services are changing the game for advertisers and viewers alike.

Presented with


Mike Shields Advertising Editor Business Insider
Serge Kassardjian Global Head of Media Apps Business Development, Google Play
Albert Lai CTO Brightcove
Kym Nelson Senior Vice President of West Coast Sales Twitch TV
Eddie Vaca Founder and CEO AmpLive
Alex Wallace Head of OTT Video and Oath Studios Oath

Event Details

Event Type Seminar

Related Topic Area  Creativity & Arts   Tech   Culture 

Similar Interests  Content   Production   Video   Native Ads   Entertainment 

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