Brian Gleason is Global Chief Executive Officer of GroupM’s [m]PLATFORM. [m]PLATFORM is the world’s most powerful collection of data, tech and media expertise enabling global audience addressability and accountability across all media. Brian leads a multi-disciplinary team of nearly 5,000 data scientists, engineers and product managers obsessed by a desire to develop data-driven breakthroughs.
Prior to this role, Brian was the global CEO of Xaxis the world’s largest programmatic audience company. In this role, he guided overall company strategy, client development and business growth.
Brian joined Xaxis from the digital publishing industry, most recently serving as Group Chief Revenue Officer for IDG TechNetwork and IDG Consumer & SMB. He was instrumental in launching IDG’s Tech Media Exchange the first private advertising exchange in the technology market.
Chairman of the 4A’s data media management task force and named one of Folio Magazine's 30 under 30 emerging leaders!