Elyse Burack is the Director of Integrated Marketing at Boxed. In her role, she oversees the day-to-day marketing strategy across channels. Specifically, she is responsible for building and establishing the Boxed brand; connecting various initiatives across strategic growth pillars for the organization; integrating closely with the creative team; and ensuring all marketing programs are supporting larger business goals within the company.
Prior to Boxed, Elyse was a Senior Consultant at Interbrand leading brand strategy projects for a number of clients including AT&T, UPS, YP and Pfizer. Elyse started her career in market research with CTPartners and then Coleman Research Group. She graduated with honors from Lehigh University with a BA in Political Science and Psychology.