Scott McDonald is the founder and CEO of Cinebody a video content platform that empowers brands to create real-time video for the modern landscape. While working in the production industry as a creative director, Scott identified a disconnect between how brands make content and how consumers watch it. Scott has lead creative teams for world class brands and has signed outfits like Discovery, Spotify, VW, and many others to the Cinebody platform. Scott is also a founder of Lumenati, a boutique production company based in Denver. A Colorado native, Scott spends his free time skiing and making films.