Jeannie Chu

After starting her career agency side, Jeannie joined the Global Media Team at American Express in 2007 leading holistic communications channel planning, media strategy and communications measurement across a variety of businesses (International Brand, Sponsorship, US Consumer, Small Business, Delta, Starwood, Consumer Travel Network, etc). Notable projects included the launch of OPEN Small Business’s first content series, including the development of OPENForum, supporting the American Express Unstaged concert series and the launches various digital partnerships (Twitter, FourSquare, Xbox, etc).

As content development became a clear passion, Jeannie moved to the international Brand, Marketing & Communications team, where she supported the development of brand and social content that stretches across 160+ markets around the world.

In 2015, Jeannie moved into the role of Vice President working to support the relaunch of the Platinum Card.
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