In 2004, Advertising Week New York debuted for the first time. Now in its 15th year, #AWNewYork keeps the conversation going through an ever-changing industry for a week of thoughtful conversations with leaders from the marketing, advertising, technology and creative spaces. Over the course of the week, we discuss where we’ve been, where we’re going and what trends, challenges and opportunities are shaping today’s global industry. Advertising Week New York is a part of a global network of Advertising Week events in Sydney, Tokyo, Mexico City, and London.
Adobe is changing the world through digital experiences.Adobe Advertising Cloud is the only independent ad platform that unifies and automates all media, screens, data, and creativity at scale. Adobe Advertising Cloud connects the dots in your advertising strategy, allowing you to better understand your audiences, unite disparate data and inventory solutions, and break down media channel silos so that marketing and advertising plans are completely aligned. That means making smarter, more strategic media planning and buying decisions based on truly knowing your audience – using your own data. It’s programmatic advertising that takes you from disparate exposures to connected experiences.
More than just a calendar, the Official Guide is a valuable resource full of proprietary articles that will get you up to date and prepared for the biggest topics at #AWNewYork. You can also get to know our partners, who’s who on the Advisory Council, and more!