In this session...

"International Data Corporation (IDC) estimates that by 2020, the digital universe will encompass 44 trillion gigabytes" - Many brands will and are currently trying to translate that abundance of data into consumer insights, strategic business decisions, compelling stories that move consumers and stakeholders to action. Yet many of these brands are not engaging in the refinement process that leads to a clearer view of the world around us.

In this session we will explore the key practices that establish a data information sharing ecosystem within your organization and a step guide to crafting a compelling story using data.

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Event Type Workshop

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