In this session...

For years, Digiday has used its collective experience in the industry to chart what's in and what's out in the industry. Now, we bring in and out live to Advertising Week New York. Join a Digiday editor and four top executives from different brand verticals as we go through a rapid-fire round of some of the most wired and tired concepts, phrases and trends in the industry. For each, executives will have to tell us whether they think it’s “in” or its “out” -- and defend their choice.

What You'll Learn from This Session...

  1. In an industry plagued by buzzwords, find out from the world's top marketing executives what actually makes sense and what's just filler.
  2. The responsibilities of marketers are increasing exponentially, so what should be prioritized?
  3. The future of marketing is a rapidly-changing landscape. Learn more about what it'll look like in the future.

Presented with


Speakers

Jenny Wall Chief Marketing Officer Gimlet Media
Vimla Gupta CMO Equinox
Sam Olstein Director, Global Innovation GE
Adam Leibsohn Chief Operating Officer GIPHY
Shareen Pathak Managing Director, Editorial Products Digiday

Event Details

Event Type Seminar

Related Topic Area  Culture 

Similar Interests  Entertainment 

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