In this session...

B2C marketers are constantly looking for innovative ways to reach new contacts and grow their revenue. Search ads facilitate closing high-intent customers, while social ads convert users who may not have even known they needed your product. However, there's only one channel to reach potential buyers mid-funnel as they're actively seeking inspiration — Pinterest!

B2C marketers are constantly looking for innovative ways to reach new contacts and grow their revenue. Search ads facilitate closing high-intent customers, while social ads convert users who may not have even known they needed your product. However, there's only one channel to reach potential buyers mid-funnel as they're actively seeking inspiration -- Pinterest!

With 97% of searches on the platform being unbranded, users are more likely to feel an organic connection to your brand, inevitably growing your customer base and your revenue. Join this session by Pinterest and the social advertising platform Smartly.io to uncover all the ways Pinterest can help you drive performance. You’ll leave informed and inspired on how you can run ROI-positive campaigns that attract sales and impress your boss. View Less

What You'll Learn from This Session...

  1. How Pinterest helps you capture potential buyers in discovery mode
  2. Where Pinterest fits into your paid social tech stack
  3. Why Pinterest drives growth, business, and revenue for brands
  4. Inspiration and best practice for Pinterest advertising

Presented with


Speakers

Michael Akkerman Head of Marketing Partners Program Pinterest
Joonatan Lintala Head of Business Development Smartly.io

Event Details

Event Type Seminar

Related Topic Area  Creativity & Arts 

Similar Interests  Content 

Track  Content Marketing 

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