Eunice Chen

Eunice Chen is the head of marketing for North America’s premier esports organization, Cloud9. After building Cloud9’s business development vertical & cultivating some of the largest partnerships in early esports, she now seeks to apply her vision to PR, marketing, branding & event initiatives. Previously, Eunice headed up event strategy at Riot Games where she created & brought to life League of Legends live events, including the 2013 World Finals at Staples Center, a watershed moment for esports. Eunice also created and heads up HeroesHype, a tournament & event production company that runs official Blizzard Entertainment Heroes of the Storm events & more. Throughout her career, Eunice has shown herself to be both a visionary & a builder, leaving her fingerprints across the esports industry by creating long-lasting programs, events & partnerships.

If you’ve ever heard the now-ubiquitous sound of thundersticks at a live esports event, you have Eunice Chen to thank for that too.

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