Kyle Cushman serves as the VP of Strategy at Fullscreen overseeing the strategy and development of branded content programs within Entertainment, Gaming, Tech, and Toy verticals. In this capacity Kyle runs strategy for Hot Wheels, Mattel Action Figures and Barbie overseeing media, social, content and influencer strategy. Since Kyle joined Fullscreen in 2013, she has been instrumental in shaping industry standards and best practices for brands in the rapidly evolving influencer marketing landscape. Kyle came to Fullscreen after 8 years on the agency side working at Carat and Deutsch LA.
Kyle Cushman Job Title VP, Strategy Company FULLSCREEN